Clothing styles constantly change
– especially for women – but our
collective thoughts about what constitutes a
beautiful woman
remains, with a few nuances, steady: She’s young, often blond,
slim, with breasts and buttocks men
will notice.
If a woman’s physical appearance falls
outside this precise
definition, she’s old, ugly, worthless, to be ostracized,
perhaps
even used.
And while many a man, including
me, has cracked a few jokes
about the time it takes a woman to get ready,
there’s something
all men would do well to keep in mind: Women’s looks are harshly
judged and
often their inner voices are bellowing, telling them
they’re not thin enough, young
enough, stylish enough, beautiful
enough, possibly even blond enough, to
attract a man.
It’s in the advertising; the
magazines and newspapers; on the web;
on television; it’s in the movies and
it’s in the stores. Women
are
surrounded and pressured by this message.
Beauty requires monthly appointments
at the hair stylist, time
for a facial, never enjoying a meal, never eating
dessert, and
allotting enough minutes in the bathroom, so she can make her
hair
just right and her skin youthful, so she turns a few heads,
if not from men,
from her biggest critics – other women.
Compare what she endures to how the
average man sees
himself: He might
be 20 – 30 pounds overweight, but Adonis
is in the mirror, even when he’s
naked.
Women feel something that rarely
touches any man: The
tyranny of
beauty.
For teenage girls, especially, as
well as young women in
their 20s, these exacting standards are so powerful they
can
make them depressed, feeling ugly, unwanted, unappreciated,
leaving, potentially, a life-lasting impact.
And yet, there’s someone rarely asked
for their opinion
about what they want in a woman – a man.
Most men, some published reports
say, aren’t likely going
for the woman living the Madison Avenue-developed,
Hollywood-produced,
fashion-idea of good looks.
Both Psychology Today and
Everyday Fitness, a blog produced
by the Discovery Channel, report men prefer
curvy, fuller
looking women than the ones presented by the fashion industry.
But ideas so rooted in our
culture die hard. Models remain thin
and many of us take our beauty cues
from those appearing in
magazine ads, across television screens, perhaps even
on the web.
So it’s no wonder Jes Baker, a
woman with a fuller figure,
perhaps even – dare I say it – fat, took it upon herself
to
complain about feeling ostracized by Abercrombie and Fitch
because of her
size. She deserves a medal for her
work.
Apparently there’s even a
statement, from seven years ago,
attributed to the retail chain’s CEO, Mike
Jeffries, saying he
doesn’t want larger people shopping his store.
But let’s face facts: The thin model appearing in Abercrombie
and Fitch ads is no different than the one appearing in many other ads.
In fact, the last time I saw an
ad featuring “real women” – that
is, those not thin as a rail – goes back maybe
a decade ago
and it was for Dove soap.
As I recall, they placed ads on
television and billboards showing
real women in their underwear and, frankly,
each one was beautiful.
The soap maker has continued this
theme with another round
of television or online video ads, asking women to
describe
themselves to an artist who never sees them but draws them
based on
their descriptions.
The artist then asks people, who just
met these same women,
to describe them.
Two pictures of each woman are
placed side by side and no one
should be surprised to learn that the second pictures, where the
women were described by someone else, were not only a
more
accurate representation of their looks but also more beautiful.
In other words, the women failed
to realize how attractive they
are.
But others – even those they’d just met – did.
And then an epiphany sets
in: Each woman learns the world
sees her as far better looking than she’s ever seen herself.
So the fashion industry and parts
of the retail business, as well
as our own society, have done a fine job providing
women
with an inferiority complex.
Men have suffered, too. These exacting standards prevent
them from
searching for women with great personalities or ones
with high intelligence –
in other words, women who may not
meet beauty’s standards.
Instead, he feels compelled to
look for the woman that meets
the definition but who may very well look at him
with the
same cutting eyes used against her.
Men have their own beauty
expectations to fill. They’re to
be
tall, dark and handsome; in other words, six feet tall, with broad
shoulders.
Beauty forces us into a
mold. Instead of putting our
efforts toward
finding someone whose mind connects with ours, who will improve
our
souls, through a loving, in-depth relationship, we’re focused
on the
superficial – the butts, the boobs, the hair, the height and
the shoulders – which
fails all of us no matter our gender.
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